Job Description

Job Description

Job Description

As a Marketing Manager, Demand Generation for Bluewave Technology Group, you will build and execute engaging marketing programs that accelerate growth with new and existing clients. Working closely with the CMO, you will help shape campaign strategy, messaging, and execute programs to reach buyers at the right time in their buying journey. You are a results-driven marketer who brings a mix of creativity, campaign planning expertise, and strong collaboration skills to successfully lead integrated programs across our teams.

What You'll Do

• Design and execute demand generation and account-based campaigns that drive both new customer acquisition and growth within existing accounts
• Develop integrated campaigns in partnership with the CMO, including messaging frameworks, audience targeting, sequencing, and sales alignment
• Build and execute multi-channel campaigns across email, direct mail, and nurture programs
• Plan, promote, and execute webinars to build awareness, educate prospects, and generate qualified leads
• Partner with sales and field teams to provide post-event support
• Manage marketing automation workflows (HubSpot), ensuring campaigns are executed efficiently
• Build strong partnerships with Sales to deliver enablement tools
• Collaborate with Solution Advisory team to identify thought-leadership themes and trends to incorporate in campaigns
• Establish and manage lead scoring, routing, and nurture programs to improve lead quality and conversion rates
• Perform all other duties as assigned

This remote work opportunity requires that a candidate live in the United States. Travel will be necessary for face-to-face time spent with prospective and existing customers, industry events and conferences, and company meetings.

What Qualities You Possess

• A professional demeanor with a strong work ethic
• Reliable and dependable for your team, and most importantly, for your customers
• Strong analytical and critical thinking skills
• Strong written and verbal communications skills
• A competitive personality coupled with solid interpersonal skills
• Creative, decisive, and able to work in a collaborative, team-oriented work environment
• A high level of intellectual curiosity and are comfortable with ambiguity
• Ability to work well independently without close supervision or management
• Capability to thrive working in a fast paced, dynamic, high energy work environment
• Deliver accurate information in a usable form and in a timely manner
• Time management skills with an emphasis on organizational skills and the ability to multi-task.

What You'll Bring

• 5+ years of experience in B2B demand generation, campaign marketing, or account-based marketing (technology or services industry experience preferred)
• Proven track record of designing and executing integrated campaigns that generate pipeline and deliver measurable results
• Strong understanding of buyer journeys, account-based strategies, and lead management best practices
• Hands-on experience with marketing automation platforms (e.g., HubSpot) and CRM systems (e.g., Salesforce)
• Excellent written and verbal communication skills, with the ability to create clear, compelling messaging and campaign assets
• Highly organized and detail-oriented; able to manage multiple priorities and deadlines simultaneously
• Strong collaboration and relationship-building skills with cross-functional teams, particularly sales and product marketing
• Creative thinker with a proactive, results-oriented approach
• Bachelor's degree in marketing, communications, business, or a related field (or equivalent experience)

Eligibility

We are not sponsoring work visas for this position at this time.

Compensation and Benefits

• $100,000-$120,000 base, depending on experience
• Bluewave offers full-time, eligible employees a comprehensive benefits package, a generous 401k match, Open PTO, Paid Parental Leave and more

Selection Process

We are grateful for your interest in this opportunity. Should you decide to apply, you may encounter the following steps:

• Application Questionnaire: Brief set of questions highlighting some important aspects of your qualifications for this role.
• Assessment: Predictive Index assessments to help us better understand your work styles and behaviors
• Pre-Screen: Phone interview with People Ops
• Video Interviews: May include interviews with the hiring manager, team members, CMO, and CEO
• Work Sample/30-60-90 plan: May be asked to share a sample of prior work and/or create a 30-60-90 day plan to achieve success in this role
• In-Person Interview: May meet in-person with our hiring manager.

Candidates who seem well suited for this role after each step, will advance to the next step of the process.

#BTG-LI #LI-CA1

Bluewave is an advisory and sourcing partner transforming how companies acquire and manage technology solutions. Our team of technology experts and analysts, leveraging our proven approach, guides businesses of all sizes to make well-informed technology decisions. Specializing in modernizing the IT and telecom infrastructure, Bluewave partners with proven cloud, colocation, network, security, and CX providers to develop the best solution while maximizing technology investments and ensuring long-term success.

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